Kim Kardashian

 Kim Kardashian is featured prominently in the October 2024 issue of Financial Times' HTSI Magazine, highlighting her significant impact on fashion and retail through her brand, Skims.

Cultural Significance: The magazine discusses Kardashian's evolution from a reality TV star to a formidable figure in the fashion industry. Her presence has sparked debates about privilege and talent, showcasing her ability to remain relatable despite her fame.


Skims Brand Success: Skims, co-founded by Kardashian, has grown into a $4 billion apparel empire. The brand focuses on inclusive shapewear and loungewear, addressing gaps in the market, particularly for diverse skin tones. In 2023, Skims reported earnings of approximately $713 million, marking a significant growth trajectory.


Kardashian's Involvement: During an interview at Skims headquarters, Kardashian emphasized her hands-on approach, stating, "I oversee all the visuals, concepts, fabrics, and fits." This involvement reflects her commitment to the brand's identity and future direction.

Read more: Kim Kardashian flaunts slimmed-down beach body in white hot bikini 


Future Aspirations: Kardashian aims to transition from being merely the face of various ventures to actively managing her brand. She expressed a desire to focus on producing inclusive products that resonate with consumers while shaping cultural trends.

In conclusion, Kim Kardashian's feature in HTSI not only celebrates her business acumen but also positions her as a cultural influencer who is reshaping the landscape of modern retail.